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| Wednesday, September 8, 2010 |
| - In This Issue - |
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Welcome to the New Year! ...And PRSA.org!
 If you haven't checked out the new PRSA National Web site, it's worth a look. In addition to the business case for public relations, you'll find links to:
- blogs (PRSAY, comPRehension, prnewpros, On Your Mind)
- calendar of events
- membership directory
- accreditation
- PRSA Store
- MyPRSA (a feature where you can manage your membership experience and get intelligence tailored to your needs).
The new site is a portal for your public relations and communication community. Looking for professional development opportunities in 2010? Some important dates to keep in mind are:
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Welcome to the New Year! ...And PRSA.org!
If you haven't checked out the new PRSA National Web site, it's worth a look. In addition to the business case for public relations, you'll find links to:
- blogs (PRSAY, comPRehension, prnewpros, On Your Mind)
- calendar of events
- membership directory
- accreditation
- PRSA Store
- MyPRSA (a feature where you can manage your membership experience and get intelligence tailored to your needs).
The new site is a portal for your public relations and communication community. Looking for professional development opportunities in 2010? Some important dates to keep in mind are:
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Jan. 26 – The H1N1 Flu Virus: A Lesson in Crisis Communication
 Sharing information about the H1N1 flu virus and its vaccine became a lesson in crisis communication for health care systems around the nation. Communication about the illness was challenging because audiences were diverse and vast and information changed daily.
Learn best practices in crisis communication, and what your plan should include, from Megan Wilcox of ThedaCare and Krissy Lillie of Aurora Health Care at the next PRSA meeting on Jan. 26 at Schneider National in Green Bay. Registration and lunch begin at 11:15 a.m. with the presentation from noon to 1 p.m. Please register by Jan. 22. |
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A Reflection on the PRSSA National Conference
The NEW Chapter of PRSA supports the efforts of local PRSSA chapters. This year, a $250 scholarship was presented to Amanda Betts, a senior at UW-Oshkosh, to attend the PRSSA National Conference.
 This past academic year was filled to the brim with networking events. I loaded my schedule with social gatherings in preparation for my 2009 college graduation. With a journalism degree with an emphasis in public relations, I worked closely with my PRSSA chapter at the University of Wisconsin Oshkosh. As the semester progressed, a few of us were planning on attending the 2009 PRSSA National Conference: “Surfing the Waves of Change.” With the gracious help of the Northeast Wisconsin PRSA chapter, my dreams of attending the conference were made true.
On my way to the conference, which was held in San Diego, Calif., I could not help but take the time to think of my future. The reality of acknowledging my transition from student to professional was fast approaching. But I still did not have a complete thought out plan as to what my career goal was.
I attended various professional development sessions during the conference such as crisis management, media relations and international work. Each one of these sessions was highly beneficial and ran by some of the top PR professionals from around the world. The session that intrigued me the most was that on international PR, “Go Global, Get an Edge” by Jim Holtje of Siemens Co. Holtje touched on how the world is becoming far more interdependent and, therefore, corporations will need more communication professionals to help build international relations. With a minor in Spanish and a passion for travel, this session opened my eyes to a world of work that I will strive to obtain.
 I may be new to the professional world, but I can proudly say I have a strong goal within the career now. Holtje told us to broaden our horizons and network as much as you can. So all in all, the conference helped me surf those waves of change. My change was my career outlook and, now, I am excited to begin pursuing the next big challenge that lies on my horizon.
Front row (left to right): Patrick Terry and Stephanie Broecker. Back row: Emily Sanderfoot, Jessica Gordon, Dr. Julie Henderson, APR, Fellow PRSA, Heather Wade and Amanda Betts. |
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 Living the Web Through Leapfish
If your daily list of to-do's consists of checking your news feed on Facebook, updating your status on Twitter, searching for the lastest YouTube video that everyone keeps talking about and googling a new lunch destination, then you might find Leapfish to be your saving grace.
The developers of Leapfish have created a customizable home page so you can access all that you care about on the Web from one advanced start page, including your Facebook and Twitter. You customize the site by adding the widgets you want for live news feeds and other online information that's important to you.
Looking to get organized in 2010? If you know of other online tools that might make the life of a public relations professional easier, please share. |
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January
7 Years
Rachel Lom
6 Years
Erin Elliott
5 Years
Lindsey Rehn
3 Years
Nancy Whitton
1 Year
Danielle Bina
Katie Koeppen |
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